Some companies play in the grey area that separates illegal pyramid schemes from legitimate direct sales companies. That grey area, however, is shrinking as the distinctions become clearer, making it easier to identify a company as an illegal pyramid or a legitimate company. The Federal Trade Commission recently classified one well-known 26-year-old direct sales company […]
On the surface, allowing a customer or prospective new distributor to search for a nearby consultant appears as smart. The customer/new distributor purchases from their consultant of choice, and the consultant benefits from the purchase or new team member. Corporate isn’t getting calls from consultants asking to move orders and people. Everybody wins! When we […]
We’ve always welcomedstartup party plan and direct sales companies. Direct sales software is a necessity for direct sales companies, especially party plan companies. If you know Easy Party Plan Software, then you know that we started out as a party plan company. We couldn’t afford the $25K to $35K starting points for entry-level party plan […]
Cyber Terrorism is Real You go to great lengths to protect your company’s data from cybercriminals. We go to great lengths to protect your company’s data from cybercriminals. Still, encryption and firewalls are worthless if a legitimately logged-in user introduces a bug. A chain is only as strong as its weakest link. Every device connected […]
Avoid These 5 Critical Mistakes (especially my #1) I read an interesting article this week written by Alan Luce and published in The World of Direct Selling (“5 Critical Mistakes that Plague New Party Plan Companies”). You won’t find any surprises in the article, except perhaps “Mistake #4: Establishing your own in-house warehouse and […]
We all have pet peeves — seemingly little habits of others that drive us crazy and are worse than fingernails scraping a blackboard! Do any of these irritate you? When someone doesn’t replace the toilet paper roll When a grocery checker blows her nose and continues touching your products When someone overuses hyperbole (e.g., something […]
Do You Sell Real Products to Real Customers? Well, it happened again on Sunday November 6, 2016. This time, it’s gone viral, and as an owner or executive of a network marketing company, your company should be prepared for some fallout. On Sunday November 6, 2016, John Oliver, host of HBO’s Last Week Tonight, shredded […]
Health Claims Can Hurt You! Health claims and other claims about healing, curing or treating diseases made by nutritional supplement and functional food companies are regulated by both the FDA (Food and Drug Administration) and the FTC (Federal Trade Commission). Companies that sell any type of nutrition products or functional foods want people to know […]
Where is the Best Place to Find New Distributors and Consultants for Your Party Plan or Network Marketing Company? If you know who your customers and distributors are and you want to find more of them, the obvious place to find them is where they are. “Ok, so WHERE ARE THEY?” Chances are pretty darn […]
If you want to be successful, do what successful people do. I heard this wonderful golden nugget many years ago — no idea where it originated, but I have personally taken action on this, and I have trained others on this for years. If you’ve ever been a party plan consultant or network marketing distributor, […]
